About
Pet Lab Australia is more than just an organisation
– we set the foundation for the bridge that connects pet ownership with the invaluable world of insights within the health space.
We acknowledge that every choice made on behalf of a pet significantly shapes their quality of life. This gives rise to the heart of our mission, which is the unwavering dedication to an evidence-based approach to pet science. We are devoted to gathering consistently valid and reliable findings while minimising research biases to the greatest extent achievable.
With the pet domain in a state of constant flux during its initial stages, it is a challenge for individuals to access the latest, precise information about pet health. PLA strives to heighten awareness of industry-leading best practices, simultaneously combatting misinformation, overlooked health concerns, and emerging risks that impede pets from attaining their peak well-being.
Our Commitments
1
Setting Industry Standards
We establish an industry benchmark through a comprehensive blend of quantitative and qualitative methodologies in our studies. This is far from a one-man's team; we stay at the forefront of emerging insights and drive innovation in pet space by collaborating with credible third parties, including universities and institutions. From the beginning of our study designs, through meticulous data collection and exhaustive analysis, all the way to rigorous testing and re-testing, we ensure that our findings are true, sound and meaningful.
2
Empowering Pet Owners
Core to PLA's philosophy lies our commitment to equipping pet owners with actionable insights, enabling them to make well-informed decisions for the well-being of their pets with confidence. By partnering with pet owners and industry professionals, the PLA compass is calibrated to address diverse needs, preferences, trends and concerns. Our concerted effort fosters a more intimate and responsible pet ownership experience beyond geographical boundaries.
3
Advancing Pet Health in Every Sphere
No animals should be denied their access to proper care. Embracing compassion as one of our core values, we proactively extend our impact to include both cared-for and orphaned animals, placing welfare for every pet as our top priority since our inception. To us, answering the natural calling to give back to the very communities that profoundly enrich our lives is second nature.
Shaping New Tomorrows for Pets
Our Mission
Our mission is to empower pet owners with the knowledge and tools they need to provide the utmost care for every pet, ultimately reducing the gap between understanding and action.
Our Vision
Pet Lab Australia stands as a beacon of knowledge, integrity, compassion, and progress, sustained by a harmonious integration of expertise-derived and community-rooted realities. Our mission is more than a statement; it's a promise to provide for both pets and their owners as they journey together towards a life of health, happiness, and fulfilment.